Welcome to the Escort Spotlight series where we feature the real escort experts — you! In this edition, Joie gave us a tip-packed interview full of lots of great marketing insights. Find out how this successful escort keeps clients coming in and how she improved her escort website to target her ideal client.
Q: How long have you been an escort? Are you independent or do you work with an agency?
A: I have been an escort for over 6 years. I was with an agency for most of the first year and then decided to go independent. I’m very happy with my decision.
Q: In what ways do you promote your services? Which of those has been the most successful for you?
A: I advertise on Eros and Date-Check. I find that updating ad photos on a regular basis, usually monthly, results in a surge of business both from new clients and established clients. Repackaging the product, so to speak, keeps them interested.
Q: What are you looking for in an ideal client? How do you target him or her in your marketing?
A: I have a laid back, low key kind of personality. My ideal client is one who is seeking a relaxed, sensual type of encounter. I try to convey that through my website content and ad copy. This is something I have learned over time. My previous website had more basic info, physical stats, and photos of my assets. I’ve added more info about my preferences and even my quirks and silliness on my new Escort Design site. That resulted in bookings with clients who truly wanted the kind of encounter that I am offering. I always had a niche, now others are finding it!
Q: Speaking of clients, have a funny client story you can share?
A: I have a million funny client stories! OK, just one. As soon as I knocked on the door of my client’s home, I heard a dog start barking like crazy. The door opened and I could see this little Chihuahua skittering, jumping, and barking as ferociously as possible behind one of those plastic gates that prevent babies and ferocious dogs from moving from room to room. “She doesn’t like anybody,” my client informed me with a smile.
The dog disappeared into the darkness of the kitchen as I entered the living room. Finally, quiet. Then, “Hater of Everyone” appeared at the far end of the dining room. Apparently, my client neglected to seal off the other entrance to the kitchen. Wild eyed, yapping Taco Bell mascot is running towards me. I positioned my purse in front of my feet, I know this bitch is going for the ankles, and start quickly backing toward the front door, bent forward, purse waving madly. He caught her in time. After that, I made sure she was in lockdown before entering the premises.
Q: What’s your favorite feature of your Escort Design website?
A: My favorite feature of my site is the ease of use. I’m kind of a computer dunce. Also, the customer support is great!
Q: What new features would you like to see in the future?
A: I would like to see a calendar page and an area to sell content, such as photo sets.
Q: If you could give one tip to other escorts, what would it be?
A: Nurture yourself. This profession requires a lot of physical, mental, and sometimes emotional energy. Get a massage, take a walk, have dinner with friends, schedule a spa day or a mini vacation when you can. Whatever it takes for you to feel 100%. You can’t provide a good service if you are feeling burnt out. Treat yourself!
Thanks Joie! Stay tuned for more Spotlights here on the Escort Design blog, and let us know if you’d like to be interviewed.