Welcome to the Escort Spotlight series where the real adult entertainer experts (YOU!) give their best marketing insights. This week Nikki takes the stage with tips on connecting with potential clients, advertising, and more!
Q: How long have you been an escort? Do you work independently or with an agency?
A: I’ve been an independent escort with my own website for a little over 2 years. I first started dabbling in the industry about 2 years prior to that though by answering ads from guys seeking arrangements. What first opened the door into the industry for me was an ad I answered for naked housekeeping. I started that and realized how much I truly enjoyed being fantasized about, dressing sexy, and being on display as a sex object.
Q: In what ways do you promote your services? Which of those has been the most successful for you?
A: I advertise on the main review sites in my area and screening sites because they’re very helpful in maintaining my safety and give clients easy access to learn about my services from prior clients’ reviews. Advertising on the boards is very successful as is keeping active in discussions so clients become intrigued and want to learn more.
I also tour a lot as well, so when I’m traveling to different areas, I send out emails to clients I’ve met with who expressed interest in connecting again, as well as reaching out to clients who I wasn’t able to meet with in that area before. Keeping different folders and flagging specific emails is VERY useful for me so I can keep my advertising to a minimum.
Q: What are you looking for in an ideal client? How do you target him or her in your marketing?
A: In my marketing I mention that I’m low volume and like to take my time to prepare for the appointment and make sure that we’re never rushed. Being low volume I try and only see a few clients per day and have them book longer time by stressing to them that I don’t want either of us to be rushed and want us to enjoy our time together. My ideal client is somebody who will sit down and chat for a bit so we can get to know one another and I can ask him exactly what made him contact me and what he’s looking for in our meeting.
Q: What’s your favorite feature of your Escort Design website?
A: I definitely love the blog. I had a blog through another host but never got many views from it. But I’d say the most useful feature would definitely be the gallery and the members only gallery because there are some photos I don’t want just anybody to see. This way I can filter out who sees them and who doesn’t.
Q: What new features would you like to see in the future?
A: It would be nice if we could have our own calendar on the site rather than have to use Google. Same thing with analytics.
Q: If you could give one tip to other escorts, what would it be?
A: Decide your limits and stick to them. Just because others do things a certain way doesn’t mean that you need to also.
Thanks so much, Nikki! Stay tuned for more Spotlights here on the Escort Design blog, and let us know if you’d like to be interviewed.