Picking between a generic website builder and an escort-specific service can seem tricky. When making any decision, don’t forget the economy of scale.
When bigger is better
A bigger website development company has more resources to throw around. They can put more money into great designs and powerful software. As they get more users, their cost-per-user drops and they have more money to reinvest into the product or marketing.
Bigger’s not always better
Getting bigger is not all good though. A website development company that tries to please everyone, pleases no one. They are forced to make your website builder so flexible that it can be used by an escort, restaurant & florist. Each of these businesses has very specific needs. Every new feature they add that’s not useful to someone, complicates their experience. Create an inventory for the florist and they add an unnecessary layer of complexity to the restaurant and escort. Add a calendar function for the escort and restaurant, you’re making it more complex for the florist.
Focus is the benefit of being small. At Escort Design we only make websites for escorts. Every feature we include in our website builder is there because we know escorts will find it useful – most are added because a bunch of our clients have asked. We have learned from the thousands of escorts and agency owners that come through our door exactly what pages you want. Instead of forcing our users to manually create all the pages they want on their site, they’re all ready to go as soon as you sign up.
Next time you’re buying anything, whether a website or clothing. Consider the economy of scale and what was made with YOU in mind :)